The Consumer Protection Act, 2019 safeguards consumers' rights against unfair trade practices, defective goods, and deficient services. It defines six key consumer rights: safety, information, choice, hearing, redressal, and education, and establishes Consumer Protection Councils at the central, state, and district levels to promote these rights. The Act also includes provisions for the regulation of e-commerce platforms and penalties for misleading advertisements, including those endorsed by celebrities.
The Central Consumer Protection Authority (CCPA) is empowered to take action against companies engaging in unfair practices, and the law encourages Alternative Dispute Resolution (ADR) through mediation. Consumer disputes are addressed through a three-tier redressal mechanism: District, State, and National Consumer Disputes Redressal Commissions, depending on the value of the claim.
In addition to the Consumer Protection Act, other laws like the Essential Commodities Act, Legal Metrology Act, and Drugs and Cosmetics Act regulate goods and services to ensure consumer safety and quality. Consumers can file complaints online through the National Consumer Helpline or the E-Daakhil portal.
